Throughout history people have gathered in town squares ... public places where the local community would gather for social and commercial purposes. In ages past, it used to be -- quite literally - the town square, and it still is in some places. In more recent times, it's been the shopping malls and coffee shops. But now social media has become the 21st century "town square."

If the church truly wants to see the Gospel impact and influence a community, they should go to the place where the most significant conversations are actually taking place. Today, that's on social media ... and most particularly on Facebook.